Health Ambitions Survey
To really transform health care in the U.S., we need to understand the health ambitions of both consumers and providers. So Aetna launched an innovative and ambitious survey to learn what people expected from their health care system, what kind of relationship they wanted with their doctors, and what they aspired to achieve in their own health.
The survey was conducted in December 2017 and included two distinct surveys fielded by Market Measurement, a custom market research firm. The consumer survey comprised 1,000 responses from consumers 18 and older. The physician survey comprised 400 responses divided among 200 primary care doctors and 200 specialists, with at least two years of experience. Aetna will release results of the survey throughout the year, and will use the data to understand the opportunities for us to meet the demands of a changing health industry.